UTM Builder

Build trackable campaign URLs with UTM parameters

Campaign URL Inputs
Generated URL

Features

  • Generate campaign URLs with UTM parameters
  • Support source, medium, campaign, term, and content
  • Keep existing query parameters on the base URL
  • Auto-encoded output ready to share
  • One-click copy for final and short previews

Frequently Asked Questions

What are UTM parameters?

UTM parameters are query-string tags added to URLs so analytics tools can attribute visits to specific traffic sources and campaigns.

Which UTM fields are required?

Most teams require utm_source, utm_medium, and utm_campaign. utm_term and utm_content are optional but useful for paid search and A/B testing.

Will this tool overwrite my existing URL query params?

No. Existing query parameters are preserved, and UTM parameters are added or updated on top of them.

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